An empirical taxonomy that details the design features that influence player perception of video games can be a useful tool for guiding the creation of effective gameplay experiences. Building from previous exploratory work in identifying a taxonomy of enjoyment in video games (Quick & Atkinson, 2011; Quick, Atkinson, & Lin, 2012), a follow-up study was conducted to gauge the gameplay preferences of 326 undergraduate learners. A confirmatory factor analysis was employed to validate, refine, and expand the existing taxonomy of video game enjoyment. This analysis confirmed the six previously identified design factors and substantially expanded their specificity by incorporating several new underlying features. The analysis and its resulting taxonomy are presented.
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