Educational game development is a complex design process. Early collaboration between educational researchers and producers of educational games is important to ensure the products’ academic potential and quality, as well as the diversity of media representation of characters. As games are perceived through the characters, the characters themselves act as a window for the game players to experience the world and events in the games. Therefore, characters need to have a connection with the game players in order to evoke engagement and learning. This is particularly true for games that are developed to be played in different educational settings. Therefore, it is important for the character designs to reflect the actual characteristics of the children playing the educational game for children to be engaged with their avatars.
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